Monthly Archives: June 2011

96% of Americans use Facebook, and other neat stats

96% of Americans, when asked in a survey, said they use Facebook. Continue reading

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Using Facebook to Drive Traffic to your Website

Would you like 200 more people to visit your website this year? No problem, just add 20 more “Likes” to your Facebook page. A recent study by Experian Hitwise claims that every “Like” or fan on your Facebook page, generates … Continue reading

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Fox Network Makes a WISE Move?

In an announcement today that is a major game changer for local advertisers, the Fox TV Network (American Idol, Glee, House, NFL football, Nascar) which has been viewed on Channel 55 locally since it’s beginnings back in the ’80’s, is … Continue reading

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Christmas In July

I see today that gas is down about 60 cents a gallon from just a few weeks ago. If the average Fort Wayne family uses 60 gallons of gas a month, that puts $36 back into their pocket, times 200,000 … Continue reading

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Facebook Users More Trusting

The Pew Internet and American Life Project released today a study of Facebook users that’s making news. Sure, you expected them all to be social misfits too afraid to come out and meet real people face to face. Turns out, … Continue reading

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Social Networks Now Part of Search Equation

Want to be listed first in a Google search? Of course you do. Once it was just a matter of having good keywords on your home page. Today, it’s getting more complicated. Social Media is playing an important role in … Continue reading

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The Power of Social Media

We’ve now seen social media take down one politician, and about to take down another. (Google “Anthony Weiner” to see the latest.) The power of social media is tremendous, and it can be harvested for good. Our Social Media program … Continue reading

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Search Engines Team up to Improve Accuracy

To perform a web search, you type in what you’re looking for. Google, Bing, and Yahoo match those words to words they find in websites, and return their results accordingly. The problem is, not all of the words in your … Continue reading

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