Category Archives: Social Media

The Beginner’s Guide to LinkedIn Best Practices

LinkedIn is one of the world’s most popular social media sites, and for good reason. Unlike other social networking sites, LinkedIn is solely dedicated to branding and helping businesses and users connect in a variety of ways such as job … Continue reading

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How to Keep Reaching Your Audience After the New Facebook Changes

Let’s face it – social media platforms like Facebook are on the same level as search engines when it comes to building visibility for your brand. And like Google, Facebook is constantly making algorithm changes that affect your ability to … Continue reading

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5 Ways to Start Connecting With Customers Through Social Media

Your business can’t grow without connecting with customers, but how and where can you connect with potential and current customers? Did you know over 71% of customers who have a good experience with a brand through social media will recommend … Continue reading

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Facebook Apocalypse: How You Can Minimize the Impact

Facebook just dropped the F-bomb! Facebook dropped a major bomb on us Thursday night, with the announcement of another algorithm update . It’s probably one of the biggest updates we’ve seen and it specifically targets Facebook pages/public posts. The Facebook Apocalypse, or … Continue reading

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Tips for Making Professional Social Media Connections That Convert

  Social media marketing continues to grow in popularity, and it’s not going away anytime soon. If your goal is to significantly grow your business, simply posting random information is no longer sufficient. Instead, you must reconfigure your marketing plan … Continue reading

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5 Tips for Hiring a Social Media Specialist

Businesses are recognizing the need to invest in social media marketing to keep up with their competitors. In the past two years alone, the amount spent on social media marketing internationally has more than doubled. A significant portion of this … Continue reading

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Social Media Marketing’s Role in your Business

Facebook, Twitter, Instagram – Are You Using Them for Your Business? Since the creation of social media, businesses have been attempting to figure out the role it should play in marketing. Is it a glamorous fad or a lasting, vital … Continue reading

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10 Dos and Don’ts of Social Media Sharing for Businesses

Your Business and Social Media: Dos and Don’ts The great opportunities social media opens up for your business are far-reaching. But if social media is misused, it could quickly do more harm than good. Here are some basic tips about … Continue reading

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If Content is King, then what is Queen?

What is it that makes your Internet Marketing Campaign a Royal Flush? You might have heard it said that “Content is King.” Well, if that’s true then what would be Queen? Or Jack? Or an Ace? In fact, what is … Continue reading

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Your Old Website: Rebuild, or Redesign?

What to do with your out of date website Remember that car you thought looked really cool twenty years ago? Chances are, if that car is still on the road today, it might not be ascool. Remember the hip colors … Continue reading

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