YouTube’s new role in web searching

There have been several articles in the press lately about how Youtube is the web search engine of choice for some people, especially very young people.

More importantly to the rest of us, Youtube videos come up now in routine Google searches. Google often shows a window with two or three videos relating the topic you are searching. The bottom line is still getting people to your site, and you don’t really care if they come from a video, Facebook page, blog article or your home page as long as they get on your site.

Having good, relevant video’s on your website are important now for more than just educating the user. Video’s are now another way to help people find your site.

Host your videos on YouTube, and embed them into your website. We’ll discuss some other ways to improve your video search in a few days.

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