A Merry Smart Phone Christmas

According to a recent study by Pew Research, about 35% of adults now have smart phones. According to Google, these people will be using their phones more than ever this year for holiday shopping. Google now estimates that “44 percent of total searches for last minute gifts and store locator terms will be from mobile devices this holiday season based on historical growth rates.” This activity will come around “Black Friday,” and the weekend before Christmas.

Most of our Internet Marketing and/or SEO clients see about 8 to 10% of their total traffic coming from smart phones or tablets, and this number continues to grow. As all of this mobile traffic grows, the question is, is your website mobile friendly?

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